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American Girl and Disney—two of the world’s most celebrated brands best known for their inspirational characters, rich storytelling, and memorable experiences—are excited to reveal a special collection across the Disney Princess franchise, and the Disney Frozen franchise, coming later this year. Building on the success of last year’s Disney | American Girl Disney Princess Collector […]
American Girl, a cornerstone in Mattel’s (NASDAQ: MAT) portfolio of purposeful brands, unveils its 2024 Girl of the Year, Lila Monetti. Lila™ joins the brand’s long line of contemporary characters that represent a wide range of backgrounds and interests to reflect what it means to be an American girl today. Growing up in the Twin […]
I have been working with American Girl doll since my daughter was young. Till this day they always show me love and let me know what’s new with them and their cute products. For the holiday, I thought to let you know about their latest collaboration with Janie x Jack. They were so sweet to […]
The other day, American Girl, a cornerstone in the Mattel (NASDAQ: MAT) portfolio of purposeful brands, welcomes a new historical character—Claudie Wells—to its flagship line of dolls and books that give fans an understanding of important times in America’s past. Growing up in New York City’s Harlem neighborhood in 1922, Claudie™ and her family are […]
Today, American Girl, a cornerstone in the Mattel portfolio of purposeful brands, kicked off the new year with the unveil of its 2022 Girl of the Year, Corinne Tan. Growing up with her Chinese American family in Aspen, Colorado, Corinne loves hitting the slopes, being a big sister, and training her new puppy to […]
Today, American Girl, a cornerstone in the Mattel (NASDAQ: MAT) portfolio of purposeful brands, introduces a new cast of contemporary characters —Makena Williams™, Evette Peeters™, and Maritza Ochoa™—whose stories reflect several important social issues, including racial equality, environmentalism, and immigration, and the value of working together to create a better world. As told in a […]
American Girl, the beloved brand known for helping girls grow up with confidence and character, and a wholly-owned subsidiary of Mattel (NASDAQ: MAT), today launches an important new resource for families called Conversations for Change on americangirl.com. The digital platform will highlight various female trailblazers who share their unique stories and perspectives to help […]